I start my design process by picking a few pieces from mom’s closet. For this season, it’s a pair of formal wide leg pants, a classic tweed jacket and a white dress shirt.
I twist and morph these pieces by adding elements for details, construction and fabric print from the drawings of Park Min Joon. And I’m choosing fabrics and color based on the texture of Liu You Sung’s print.
Together, I combine all with the current zeitgeist of modern over-size and active-wear silhouettes. The collection comes out with key unconventional pieces like the tweed hoodie, ruffle skirt on pants, open seam ruffle dress, inverse print bomber, oversize split dress shirts…
My aspirational target client is an upper-east-side girl with a downtown mindset. Her sense of dressing is mature, yet edgy and playful.