Teddy von Ranson is an American designer based in New York City. Originally from Canada, he studied in California at the Fashion Institute of Design and Merchandising in Los Angeles. Teddy moved east at the age of twenty-four to work for Ralph Lauren in New York City, where he rose to a lead designer position in apparel and accessories before moving on to become the Creative Director of Frye Group.
Teddy’s bi-coastal background, combined with 15 years at the company that defined American fashion standards, has helped characterize his general aesthetic and values, his sense of style, and incredible attention to detail & quality craftmanship. This unique perspective and foundation compelled him to create TEDDY VONRANSON; a collection that resonates with the modern American man; one as much attached to a West Coast surf culture as to the East Coast urban experience. X
Teddy retreated to Maine right after his Spring showing; to bask in its history; to recharge in its unique and breathtaking landscapes – rugged coastline, quaint harbors, majestic mountains, and verdant forests. Drawn to all that it represents of east coast living—a pilar inspiration at TVR – it is not a surprise that it was here that he conceptualized his Fall/Winter 2023 Collection. Teddy was particularly inspired by the contrast of its land staples: traditional checks plaids and tartans adorning the rustic cottages by the ocean—against its rich natural attributes—mosses and ferns that cast rich acid tones when the light hits them through the birch forests.
Great artists such as Marsden Hartley, Jamie Wyeth or Wolfe Kahn built impressive bodies of work inspirited by Maine’s contrasting and vivid colors. Teddy grew into adulthood with a special appreciation for Kahn; the combination of realism and color field resonates with Teddy’s own codes. Khan works cover the subject of landscapes and his own personal vision of nature; his convergence of light and color has been described as combining "pictorial landscapes and painterly abstraction". Teddy’s work hones on redefining the modern American man through his own personal codes of classic Americana.
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Classic plaid and tartans in buffalo, clan, black Stewart and mohair, collide with bright cobalt, painterly prints and ikat polka dots, all rounded by russet reds, deep pines and a blend of deep charcoals & greys. As in Kahn’s painting, Teddy’s play on saturation is surprising and endearing; allowing him to refine his approach to modern American fashion: rooted in classicism but resolutely fresh, energic and confident.
Key pieces include a relaxed suit in traditional Black Stewart with matching shirt and wool bomber. Icons are animated in rich tones of cobalt including a Melton peacoat and coordinating single breasted suit and elevated with supple leathers and suedes pieces including chore coats, fringe jackets and blazers.
The Maine inspiration re-enforces the brand’s already strong knitwear game with Nordic yoke sweaters in winter whites, oversized black and white fair isles and Teddy’s take on traditional Maine fisherman cabled sweaters in rich cashmeres with signature tones of cobalt and charcoal.
When styled and shot the collection nods to punk and the “buffalo movement” from the 90’s, circling back to Teddy’s immutable formula: American classics that capture modern American life; equally influenced by East and West Coast with strong synergies to European discernment. X
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