In 2016, he founded his personal brand JARELZHANG, which draws inspiration from the exploration of the future world. The brand integrates the spirit of discovery, futuristic technology, and philosophical reflection into fashion, envisioning an ideal future world and mapping a cultural narrative of dress from a unique third-person perspective.
JARELZHANG has presented its collections on the official schedules of New York and Paris Fashion Week, and the brand is now steadily showcasing new collections at Milan Fashion Week. Zhang has been recognized on Forbes China's "30 Under 30" list as well as Forbes Asia's "30 Under 30" list.
In 2016, he founded his personal brand JARELZHANG, which draws inspiration from the exploration of the future world. The brand integrates the spirit of discovery, futuristic technology, and philosophical reflection into fashion, envisioning an ideal future world and mapping a cultural narrative of dress from a unique third-person perspective.
JARELZHANG has presented its collections on the official schedules of New York and Paris Fashion Week, and the brand is now steadily showcasing new collections at Milan Fashion Week. Zhang has been recognized on Forbes China's "30 Under 30" list as well as Forbes Asia's "30 Under 30" list.
Can We Be Friends?
The question sounds deceptively simple: Can we be friends? Yet in a season where humanity and technology grow closer by the hour, emotional connections feel increasingly charged, almost fragile. PRIVATE POLICY takes this tension as its starting point, imagining a future where connection might be rewired and where friendship itself could extend beyond the human.
The collection opens with echoes of familiar American archetypes: the freedom of the Bohemian spirit, the resilience of denim, the utility of workwear, the optimism of preppy style. Symbols born of community and belonging are undone and reassembled through fabrics that gesture toward the unknown. Protective weaves soften into dresses as light as air. Silicone textures reimagine the polka dot into something uncanny and new. Piqué is pulled and reshaped into shirred polos. Sheer technical cloths are sculpted into jackets that hover between strength and transparency. In this shifting language, what was once ordinary takes on a second life as Future-Tech Americana.
BAOBAO’s movements are precise, their presence unmistakably real, yet their meaning remains unsettling. They appear not as spectacle but as companions in a story about trust, intimacy, and unease. Can a machine carry emotion? Can it offer friendship? Between awe and apprehension, attraction and doubt, the encounter asks us to navigate a bond without precedent.
PRIVATE POLICY does not seek to close the circle. The collection leaves the audience suspended in the question, listening for its resonance in their own hearts. If intelligence can be programmed to understand us, is it still only machinery? If friendship stretches to include what we once called artificial, does it not also stretch the very meaning of being human? On this runway in New York, the conversation is not resolved. It is alive.
