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Calvin Luo founded his eponymous label CALVINLUO in 2014 following a two-year study at Parsons in New York City. The Shanghai-based label debuted on schedule at New York Fashion Week for SS'18 and Paris Fashion Week for SS’20. SS’24 marks the label’s ninth consecutive season in Paris.

Luo likes to put a spin on a temporal reference or turn his attention to the future with introspective collections amplifying the voices of artists who inspire him. From these scenarios always emerges a strong and focused story, which has helped to position himself in the foreground of a global fashion scene.

Calvin Luo is also the founder of Rouge Fashion Book, China’s first independent fashion and art magazine.
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Spring/Summer 2024 Collection
Reality and Illusion

In a world where reality and illusion entwine seamlessly, fashion stands as a pervious wall between the human body and the surrounding environment; it is both a form of expression and a protective cocoon; as much an individuality icon as a haven for the true self.

Exploring this concept in his Spring/Summer 2024 Collection, CALVINLUO draws inspiration from the ethereal sculptures crafted by the 19th-century Italian sculptor Raffaele Monti. Monti, known for his mastery in sculpting soft, elegant, and romantic visions from marble and bronze, left his mark on the world of art: the masterwork "La Donna Velata," a marble figure created in 1845. This sculpture captivates with its portrayal of softness and agility, evident in the intricate lines etched onto the rigid stone figure, veiled from head to toe. The melding of textures between stone and textile creates a fictional beauty that blurs the line between reality and illusion.
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In today's landscape, the integration of trompe l'oeil art into creative endeavors is hardly an anomaly. Designer Calvin Luo has embraced this artistic approach within his own distinctive style, reflecting the ever-deepening connection between social media and reality, which has eroded the boundaries of our daily lives and made the fusion of illusion and reality increasingly commonplace.

The CALVINLUO Spring/Summer 2024 Collection takes its cues from Raffaele Monti's exquisite pleats, offering a unique interpretation of fashion that blurs the lines between illusion and reality. The collection unfolds with meticulous pleating, a visual motif reminiscent of Monti's artistic creations. These pleats, which unexpectedly grace coats and knitwear, are the result of countless experiments and refinements. Sculptural prints showcase asymmetric gathering designs and a genuine two-piece structure, evoking a dual sensation of perspective and optical illusion.
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The collection features a range of garments, from wool round-collar blazers with structured silhouettes to one-shoulder vests, T-shirts, chiff on midiskirts, acetate shirts,and asymmetric overlapping shirts, all anchored by rich three-dimensional pleating designs. The mock two-piece suits and cable-knit sweaters enhance a sense of layering, while the introduction of brown and light tan checked patterns, longwith striped textures,complement knitted dresses adorned with twist-lock details and double-buckle embellished belts.

The collection features a range of garments, from wool round-collar blazers with structured silhouettes to one-shoulder vests, T-shirts, chiff on midiskirts, acetate shirts,and asymmetric overlapping shirts, all anchored by rich three-dimensional pleating designs. The mock two-piece suits and cable-knit sweaters enhance a sense of layering, while the introduction of brown and light tan chec
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As for accessories, CALVINLUO reimagines classic designs with innovative flair. The coveted square-toe shoes now featurecutout metal buckles, infusing elements inspired by sneakers into their design, resulting in playful, exaggerated lines. Padded body thickness and knotted shoelaces impart a casual, carefree vibe to these footwear essentials. The optical illusion extends to bag designs, where functional and decorative twist-lock details breathe new life into leather handbags. These details redefine the silhouette and spatial composition, unveiling a statement-making unisex style.

CALVINLUO has seen significant expansion in its physical store presence over the past few years. In the 2024 Spring/Summer Collection, the brand continues its mission to blend creativity with commercial appeal while recognizing how the fusing of illusion and reality necessitates a reevaluation of the brand/consumer interaction, impacting communication strategies, operational philosophy, and visual expressions across all channels. This collection serves as a testament to the ever-evolving interplay between fashion's illusionary beauty and the tangible reality it adorns.
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